Today, artists work hard to perfect their craft and sound, but after that, it must be heard by the public. A great platform today: Internet radio.
Internet radio, also known as web radio, net radio, streaming radio, e-radio, online radio, webcasting, is the audio service one normally hears, transmitted via the Internet. Internet radio involves streaming media, which gives many listeners continuous stream of audio that is not paused. Also Internet radio is also distinct from podcasting, which involves downloading rather than streaming.
Internet radio usually feature news, sports, and talk radio along with different music choices, similar to the traditional radio broadcasts we grew up on. Many Internet radio services are associated with a corresponding traditional radio stations or networks, giving them a wider demographic/listening base. There is low startup costs for Internet radio, which is why so many of them are independent and becoming available at this time.
Currently, more people listen to online radio than to satellite radio, high-definition radio, podcasts, or cell-phone-based radio combined. But why? And how does it affect the indie artist?
Well with many Internet radio stations popping up, several devote much of their focus on the promotional side of indie artists.
Songcast is an Internet radio service that was created solely for serious music lovers and indie artists wanting their music to be heard. www.songcastmusic.com/indie-artist-radio They note on their site 7.99 per track per month of play.
Indie Radio Music http://www.indieradiomusic.com/ has a review and submission area on their site to allow indie artists to submit and covert their music to the radio play list or note on their social media pages. They only ask that musicians forfeit their SoundExchange royalties for use of the site. (This of course is a business decision an artist would have to consider prior to submittal)
So do your homework and review the opportunities Internet radio has to get your music heard!